The following article by Rudolf Melik has been published as an opinion piece on SandHill.com:

Hollywood producers must find it frustrating that an amateur YouTube video can attract a bigger audience than a studio blockbuster with a multi-million dollar budget. The same dynamic has taken over the software industry: a startup with a few people can compete for enterprise business with multi-billion-dollar mega vendors.

To stay competitive, mid-sized and large vendors can fight back against more nimble startups by adopting a “Project Workforce” approach. Software vendors can improve their agility and competitive edge by breaking down internal barriers and improving collaboration.

For the complete article, click here.