The Year in Review in Software & Services and 90% Software Maintenance Margins

Here is a good short review of enterprise software and services stories in 2009.

What caught my eye was Brian’s referral to 90% software maintenance margin as a bad thing. Brain, most software companies invest significant dollars in infrastructure, R&D and new product development. Healthy profit margins from on-demand services and support are an absolute necessity. Without those margins no software company can attract great talent, investors or even consider any new ideas.

As an example, at Tenrox while 9 out 10 new customers are opting for Tenrox on-demand we still do have and support on-premise customers with perpetual licenses. One of these customers had gone without support for eighteen months thinking the software works great and they do not need our support, updates or innovations. Well something went wrong and they called our service team asking for help. They wanted to pay time and material for us to jump on the problem and fix it. We explained our policy that they must reactivate support, pay a penalty for the reactivation, and get up to date before we can even look at the problem. This customer was quite frustrated and did not take the news very well at all.

As a software company we have no choice but to establish such policies. Tenrox is not a consulting “time and material” provider. The profits and good margins from on-demand services and support are absolutely essential for continued innovation and first class customer support.

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