How successful companies speak and think has not really changed


It is easy to spot them, the companies that have started their decent. If you hear words like:

- We are still recovering from the recession; we cannot invest
- We only want to do the basics; we cannot afford to do more
- Our management team is cutting all costs; everything non-essential has to go

On the other hand, with companies on the rise you hear words like:

- We want to substantially increase productivity, we are ready to make the investment, what does it take?
- The basics are not enough. We want to do more. We want the most advanced tools so we can compete more effectively
- We want to leverage our existing investments but our management team is looking to invest in game changers
- What are some best practices you recommend?

Companies that take risks, make investments in good or bad times and stick with them all the way, and empower their employees to think about, find and implement game changers win. Those who start “restructuring”, “right-sizing”, “focusing on essentials only” “leave projects unfinished” don’t do very well.

Hundreds of prospects and customers later. The pattern is undeniable.

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  1. #1 by Ahmed El-Deeb at May 24th, 2010

    While reading the words to hear from “companies on the rise”, it came to my mind the role of Software Engineering. While still in many places, the ‘programmer-field’ myth still persisting. I think the field and the IT business need software engineering (software engineers in their real sense; not interchangeably for a developer). The need for proficients to lead the whole software production as an engineering discipline. Still I believe this notion not fully mature to many places, but I think your noted words about companies on the rise could be conceptualized in the term software engineering. I am not sure if you would agree with that.

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